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Brand & Portfolio Director

Bangkok Noi Permanent View Job Description
The Brand & Portfolio Director will lead the strategic direction, growth, and profitability of a premium brand portfolio. This role is responsible for developing and executing brand strategies, driving omnichannel excellence, and ensuring operational and financial performance in line with business objectives.
  • Lead a high-profile brand portfolio in a growth-oriented environment.
  • The autonomy to shape strategy and drive innovation

About Our Client

The company is a well-established organisation within the retail sector, known for its commitment to innovation and quality. Operating at scale, the company has a significant presence in Bangkok and is focused on delivering exceptional customer experiences.

Job Description

  • Manage full P&L and EBIT for the brand portfolio, ensuring sustainable growth and profitability.
  • Define and implement brand vision, positioning, and value proposition to strengthen market presence.
  • Oversee sales, marketing & CRM, product strategy, sourcing, visual merchandising, stock management, and expansion initiatives.
  • Drive retail concepts across physical and digital channels to enhance customer experience and maximize sales.
  • Develop product roadmaps, manage launches, and identify new business opportunities.
  • Analyze consumer behavior, competitive landscape, and financial performance to inform strategic decisions.
  • Build, mentor, and lead high-performing teams to achieve KPIs across sales, margin, inventory, and operational efficiency.
  • Partner with internal and external stakeholders including Marketing, Sales, Finance, Supply Chain, and Brand Principals.

The Successful Applicant

A successful Head of Branding (OEM) should have:

  • Bachelor's degree in Business, Marketing, Economics, or related field.
  • 10-15 years of experience in brand management, with at least 5-7 years in a senior leadership role.
  • Proven track record in P&L management and delivering business growth.
  • Strong strategic thinking, creativity, and entrepreneurial mindset.
  • Excellent communication and stakeholder management skills.
  • Analytical and data-driven approach with strong problem-solving abilities.

What's on Offer

  • An attractive salary package
  • Performance-based bonus
  • Additional allowances to support your role.
  • Opportunities for professional growth within the retail industry.
  • A supportive and collaborative work environment in Bangkok.



This is a fantastic opportunity for an experienced branding professional to make a significant impact. If you are passionate about branding and marketing, we encourage you to apply.

Contact
Pla Lertsiri
Quote job ref
JN-092025-6844000

Job summary

Function
Sales
Subsector
Sales Subsector
Industry
Consumer & Retail
Location
Bangkok Noi
Contract type
Permanent
Consultant name
Pla Lertsiri
Job reference
JN-092025-6844000

About Page Executive

Page Executive are inclusive Recruiters and Hirers, as reflected in our Clear Assured Platinum Standard Accreditation from the Clear Company. We are passionate about attracting diverse talent and are committed to ensuring our processes are inclusive and supportive.