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Chief Marketing Officer_FMCG

Ho Chi Minh City Permanent View Job Description
We are seeking a Chief Marketing Officer (CMO) with a strategic vision to lead the marketing efforts for a prominent company in the Food & Beverage / Retail industry. The ideal candidate will be passionate about developing and implementing marketing strategies to align with business goals.
  • Be part of a rapidly expanding F&B/Retail brand
  • Opportunity to thrive in an entrepreneurial and innovative culture

About Our Client

Our client is a rapidly expanding F&B brand with a strong footprint in Vietnam and ambitious regional growth plans. The company is well-known for its high-quality products, strong brand presence, and commitment to excellence in customer experience.

Job Description

As a CMO, your main responsibilities will include:

  • Lead marketing strategy, brand management, and customer engagement.
  • Drive revenue through data-driven campaigns and market insights.
  • Oversee product innovation, promotions, and expansion strategies.
  • Manage public relations, corporate communications, and partnerships.
  • Collaborate cross-functionally to support business growth.
  • Monitor market trends and competitor activities in the F&B / Retail industry.
  • Develop and lead a high-performing marketing team.
  • Reporting on marketing performance metrics.

The Successful Applicant

A successful CMO should have:

  • Proven work experience in a senior marketing role.
  • Demonstrable experience in developing effective strategies and business plans for all marketing aspects (branding, product promotion etc.).
  • Solid understanding of market research and data analysis methods.
  • Ability to apply marketing techniques over digital and non-digital channels.
  • A strong strategic and business mindset.
  • Excellent leadership, communication, and stakeholder management.

What's on Offer

The successful candidate will be entrusted with leading marketing strategy and brand positioning, driving growth and expansion for a fast-growing F&B/Retail company in Vietnam.

Contact
Jit Seng Teo
Quote job ref
JN-122024-6611034

Job summary

Function
Marketing & Communications
Subsector
Marketing & Communications Subsector
Industry
Consumer
Location
Ho Chi Minh City
Contract type
Permanent
Consultant name
Jit Seng Teo
Job reference
JN-122024-6611034

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