Head of Marketing - APAC - B2B SaaS

Kuala Lumpur Permanent
  • Series C Funded
  • APAC coverage

About Our Client

Our client is a Series C, high growth, MarTech company with operations in 10 countries across APAC. With $200Million USD in funding so far, their approach to disrupting Marketing by bringing more effective and innovative approaches through technology to their clients has truly set them apart from the competition.

Job Description

  • Develop and drive the overall marketing strategy across 10 markets through effective leadership of team and stakeholders
  • Build and manage best-in-class B2B Marketing/demand gen programs and optimisation of Lead to Opportunity funnel
  • Develop thought leadership and content that will reinforce credibility, practices, and capabilities
  • Drive country-level 'always-on' marketing activities including marketing toolkit and marketing calendar working with Country Directors and in-country marketers
  • Ensure the right representation at industry events and awards
  • Make sure there is a high degree of visibility in the relevant forums and media channels
  • Position the business to be part of industry rankings and relevant awards to increase brand visibility and credibility
  • Evaluate the effectiveness and impact of branding/ marketing activities to ensure it drives business performance/growth and attracts talent

The Successful Applicant

  • Bachelor's degree in business, management or marketing (MBA is a plus)
  • Highly motivated self-starter with passion for customers, strong teamwork and problem-solving skills
  • At least 10 years of experience with minimum 5 years of inside sales/marketing/brand leadership experience across APAC region
  • Strong track record in demand gen programs and optimisation of lead to opportunity funnel
  • Strong collaborator with business leaders and understand business needs
  • Strong ability to influence and drive results through collaboration with cross functional/ country teams
  • Proven track record in attracting, managing & developing talent

What's on Offer

This is an amazing opportunity to be at the epicentre of disruption within the MarTech space. Lead and drive this exciting brands to new heights in the region.

Contact
John Doyle (Lic No. R1761995)
Quote job ref
JN-102021-4502054

Job summary

Location
Contract type
Consultant name
John Doyle (Lic No. R1761995)
Job reference
JN-102021-4502054