Create and deliver market leading marketing and customer engagement plans
Sits on the Executive team with growth focus
About Our Client
My client is a market leading manufacturer of construction products supplied through multiple channels. The business continues to invest in its products, processes and people, and demonstrates continued year on year growth.
This multi-national organisation provides its leaders the autonomy and responsibility to take ownership of their business unit and exercise entrepreneurial spirit while growing themselves, their careers and the business.
The Marketing Director will create and execute the Marketing and Customer Engagement strategy and plans across the organisations multiple routes to market. This will be to deliver revenue, market share and exceptional customer experience.
The Marketing Director will work closely with the North West based leadership team in Sales, Operations, Technical, Customer Services, Supply Chain and Finance to provide a clear vision in the development and deployment of the Marketing and Customer Engagement plans. This involves developing and maintaining a detailed understanding of customer, channel and sector needs, customer performance and potential, market share, perception, competitor activity, the legislative environment, and trends. These plans will include;
- Channel Strategy
- Demand Generation
- Customer and Market sector solutions
- Digital Marketing
- Customer Services and Engagement
The Successful Applicant
Based in the North West, the successful Marketing Director will be a commercially astute and customer focused marketing professional currently at Director level, or at "Head of" level, with the clear ability, drive and motivation to take the first step into Director level position. Reporting to the Commercial Director, you will be able to demonstrate a highly successful track record of channel marketinin aligning sales and marketing to the customer.
You will be able to proactively contribute to the wider business discussions and demonstrate the ability to embrace the company culture of continuous improvement, being passionate and entrepreneurial about driving results and being customer centric by providing high quality products and services.
Exposure to the construction, engineering, oil/gas or manufacturing sectors will be an advantage, although we are open to discussing the role with candidates from outside of these sectors who demonstrate the relevant expertise.
What's on Offer
Competitive basic and package with career development opportunities.