Marketing Lead

Vietnam Permanent View Job Description
This position is for a Marketing Lead who will execute strategic marketing initiatives within the life science industry. The successful candidate will be responsible for designing and implementing marketing strategies to enhance brand awareness.
  • Drive innovation in healthcare, transforming lives with cutting-edge solutions.
  • Grow your career in a global, supportive, and development-focused environment.

About Our Client

Our client is a large organization in the life science industry. With a global presence and a strong footprint in Vietnam, they have a well-established track record of delivering high-quality products and services to their customers.

Job Description

As a Marketing Lead, your main responsibilities will include:

  • Co-create brand strategy and integrated campaigns with global vaccines and regional teams.
  • Orchestrate all activities that have been implemented across channels and key accounts to ensure end to end brand management.
  • Ensure achievement of profitability targets for the brands by implementing marketing plans to drive uptake of the adult portfolio with proper budget management across channels.
  • Manage forecasting process for defined portfolio or assets. Develop brand Long Range Forecast taking into considering market development opportunities.
  • Engage with Key groups to ensure deep insight and respond to healthcare professionals (HCPs) needs.
  • Collaborate with local medical and field teams to support healthcare professionals (HCPs) advocacy programmes.
  • Be responsible to search business opportunities demonstrating growth mindset and vision of 1-3 years.
  • Feed Global and regional teams regarding HCP, competitor and market insights.
  • Robust understanding of local reimbursement and access structures. Close collaboration with medical and Market Access teams to ensure timely access to the company's medicines and vaccines.

The Successful Applicant

A successful Adult Marketing Lead should have:

  • Bachelor's degree in business, marketing, pharmacy, medicine, Graduation in business and marketing related education
  • Minimum 8-10 years' experience in marketing/commercial
  • Expert in understanding account needs and campaign development
  • Expert in strategic marketing competencies
  • Proficient in analytics and performance management
  • Capable of working across boundaries and functional areas
  • Good in communication skills
  • Competent in working in multicultural environment.
  • Highly resilient and agile

What's on Offer

Our client offers you :

  • Comprehensive local benefits package
  • A vibrant company culture that promotes work-life balance
  • Opportunities for professional growth and advancement



This is an excellent opportunity to work with a highly reputable company in the life science industry. If you possess the necessary qualifications and are eager to drive marketing initiatives, we encourage you to apply.

Contact
Maya Nguyen
Quote job ref
JN-112024-6600070

Job summary

Function
Marketing & Communications
Subsector
Marketing & Communications Subsector
Industry
Life Sciences
Location
Vietnam
Contract type
Permanent
Consultant name
Maya Nguyen
Job reference
JN-112024-6600070

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