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Regional Commercial Excellence Director - FMCG

Bangkok Permanent View Job Description
This position will partner closely with Country General Managers, Sales Directors, and Marketing teams to translate global strategies into locally relevant execution, ensuring alignment with long-term commercial priorities.
  • Influence commercial strategy across diverse markets
  • Partner with high-level stakeholders across functions

About Our Client

Our client is a well-established organisation within the FMCG sector, known for its commitment to delivering high-quality products and fostering innovation. With a robust market presence and a focus on long-term growth, the company offers a collaborative and performance-driven working environment.

Job Description

  • Develop and implement holistic revenue management strategies (pricing, trade terms, promotions, portfolio mix) to maximize value creation.
  • Monitor market dynamics, competitive pricing, and promotional effectiveness to enhance profitability.
  • Partner with Finance to strengthen margin management and identify profit pools
  • Translate consumer and shopper insights into clear growth drivers for the category.
  • Partner with Marketing and Sales to design tailored solutions that create value for both retailers and shoppers.
  • Lead the development of joint business plans with key retailers, ensuring win-win outcomes.
  • Oversee shopper marketing programs and activation excellence across all channels.
  • Design, optimize, and execute Route-to-Market models that ensure effective distribution and availability across diverse trade channels.
  • Build sales operations capabilities including forecasting, trade investment optimization, and field force effectiveness.

The Successful Applicant

  • Minimum 15 years of commercial leadership experience in FMCG, with exposure to regional or multi-country roles.
  • Strong track record in at least two of the four pillars (Revenue Management, Category Leadership, Customer Marketing, Sales Operations/RTM).
  • Proven ability to manage complexity across diverse markets, cultures, and business models.
  • Demonstrated success in influencing and partnering with senior stakeholders.
  • Strategic thinker with hands-on executional drive.
  • Excellent leadership, communication, and change management skills.

What's on Offer

  • Competitive salary
  • Opportunities for career growth within the FMCG industry.
  • A collaborative and innovative work environment.
  • Comprehensive benefits package to support your well-being.
Contact
Pla Lertsiri
Quote job ref
JN-092025-6843992

Job summary

Function
Operational & General Management
Subsector
Operational & General Management Subsector
Industry
Consumer & Retail
Location
Bangkok
Contract type
Permanent
Consultant name
Pla Lertsiri
Job reference
JN-092025-6843992

About Page Executive

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