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General Commercial Director

Valencian Community, Spain Permanent View Job Description
As part of an ongoing growth and transformation journey, the business is seeking a senior commercial leader to shape market strategy, strengthen commercial performance and support long-term value creation across several international regions
  • - Lead the commercial, marketing and specification strategy.
  • -Drive sustainable revenue growth and strengthen market positioning.

About Our Client

Our client is a well-established international manufacturer operating within the construction and building materials sector. The company serves a broad customer base through distribution networks, specification channels and export markets, combining industrial expertise with a strong commitment to product quality, sustainability and operational excellence.

Job Description

  • Define and execute the commercial, marketing and specification strategy across domestic and international markets, ensuring alignment with corporate objectives and profitable growth targets.
  • Lead market intelligence, customer segmentation, pricing discipline and channel development initiatives to identify new opportunities and strengthen competitive positioning.
  • Develop and manage demand generation programmes, brand strategy, digital marketing activities and product launch initiatives to maximise market visibility and customer engagement.
  • Lead and coordinate end-to-end commercial operations, ensuring effective collaboration between sales, marketing, product and specification teams to convert opportunities into sustainable revenue.
  • Build and strengthen strategic relationships with key accounts, distributors, architects, engineering firms, developers and other influential market stakeholders.
  • Direct multicultural commercial, marketing and specification teams, establishing clear objectives, developing talent and fostering a high-performance culture with full accountability for results.
  • Monitor business performance through robust KPI frameworks, forecasting processes, budget management and continuous improvement actions to deliver revenue, margin and profitability objectives.

The Successful Applicant

  • Extensive experience in senior commercial leadership roles within industrial, construction-related or building materials environments, with exposure to international markets.
  • Proven track record of delivering sustained revenue growth, managing large commercial organisations and owning significant budget and P&L responsibilities.
  • Strong understanding of distribution models, export activities, commercial planning, CRM systems, business intelligence tools and performance management frameworks.
  • Demonstrated ability to lead cross-functional teams, influence senior stakeholders and drive organisational transformation across geographically dispersed operations.
  • Strategic, results-driven and highly resilient leader with excellent negotiation, communication and relationship-building capabilities, coupled with a strong customer and market orientation.

What’s on Offer

  • Executive-level position with broad international scope and direct influence on corporate strategy and business performance.
  • Opportunity to lead commercial transformation initiatives and shape the future growth trajectory of a well-established industrial organisation.
  • Highly competitive executive compensation package aligned with the strategic importance and impact of the role.
Contact
Maria Amparo Casillas
Quote job ref
JN-092026-7113404

Job summary

Function
Sales
Subsector
Sales Subsector
Industry
Industrial
Location
Valencian Community
Contract type
Permanent
Consultant name
Maria Amparo Casillas
Job reference
JN-092026-7113404

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