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Regional Director - Sales & Bus Development - Consumer Health

Hong Kong, Asia Pacific Permanent View Job Description
Our client is a high-growth consumer health and wellness company backed by strategic investment. As the first commercial hire in Asia, you will lead the expansion of the business across Hong Kong and key Asian markets, driving growth through e-commerce, retail, and strategic partnerships.
  • Lead Hong Kong and Future Regional Growth - Entrepreneurial / Start-up
  • Ecommerce and Retail Strategy - Strong Financial Backing

About Our Client

Our client is a high-growth consumer health and wellness company backed by strategic investment. As the first commercial hire in Asia, you will lead the expansion of the business across Hong Kong and key Asian markets, driving growth through e-commerce, retail, and strategic partnerships.

Job Description

As a Regional Director, Sales & Business Development - Consumer Health / OTC, your main responsibilities will include:

  • Reporting to the Global Headquarters
  • Develop and execute the commercial strategy across Hong Kong and selected Asian markets.
  • Lead the expansion of both e-commerce and retail sales channels to drive sustainable revenue growth.
  • Build and manage relationships with ecommerce platforms, retailers, key accounts, and strategic partners.
  • Identify new market opportunities and execute market entry strategies across the region.
  • Collaborate with global leadership to develop regional business plans and commercial initiatives.
  • Drive sales performance through effective channel management and commercial execution.
  • Provide market intelligence, competitive insights, and customer trends to support business decisions.
  • Work cross-functionally with operations, marketing, supply chain, and other global teams to ensure successful execution.
  • Represent the business with external stakeholders, partners, and industry events across the region.



The Successful Applicant

A successful Regional Director, Sales & Business Development - Consumer Health / OTC should have:

  • Start-up and/or Entrepreneur Spirit
  • Bachelor's degree in Business, Marketing, Life Sciences, or a related discipline.
  • 10+ years of experience in commercial leadership, business development, key account management, or regional sales.
  • Strong understanding of consumer products, consumer health, wellness products, or emerging growth brands.
  • Proven experience growing e-commerce and retail channels.
  • Experience developing distributor networks and expanding into new markets across Asia.
  • Entrepreneurial mindset with a passion for building businesses from the ground up.
  • Comfortable working in a fast-growing, agile, and high-performance environment.
  • Strong commercial acumen with excellent relationship management and negotiation skills.
  • Fluent in English and Mandarin is highly advantageous.



What's on Offer

  • Opportunity to become the first regional commercial leader and shape the company's growth strategy across Asia.
  • High-impact role with significant autonomy and direct exposure to global leadership.
  • Join an ambitious, investment-backed business at an exciting stage of growth.
  • Competitive compensation package with performance-based incentives.
  • Excellent long-term career progression as the business continues to expand across the region.



Contact
Carmen Lee
Quote job ref
JN-062026-7042129

Job summary

Function
Sales
Subsector
Sales Subsector
Industry
Consumer & Retail
Location
Hong Kong
Contract type
Permanent
Consultant name
Carmen Lee
Job reference
JN-062026-7042129

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