Business Talks 2025, organised by PageGroup Spain, brought together senior leaders, innovators, and industry experts for a full morning of forward thinking dialogue. Hosted in Barcelona, the event explored the key trends redefining how organisations operate, grow, and lead in an increasingly complex environment.
The session opened with an energetic keynote by Sergi Ramo, CEO of groWZ Consultants, titled “The New Era of Sales: When AI Works in Your Favour.” His session offered a compelling deep dive into how artificial intelligence is reshaping commercial strategy, transforming client engagement, and enabling companies to achieve more personalised and efficient sales performance.
The conversation then shifted to one of the most urgent topics for businesses today: sustainability.
A high level roundtable on “Sustainability: Opportunity or Challenge?” brought together diverse leaders:
- Inka Guixà Fisas, La Farga
- Elena Rico, IMPACT Partners
- Alba Cabañas, SustainThinking
- Josep M. (Pep) Martorell Rodon, Barcelona Supercomputing Center
The debate was expertly moderated by Raimon Puigjaner (Roots for Sustainability / B Lab Spain), who guided the discussion through the evolving ESG landscape, the balance between regulatory pressure and opportunity, and the strategic decisions companies must make to embed sustainability as a growth driver.
The morning concluded with an inspiring fireside chat featuring Carolina Martinoli, CEO of Vueling Airlines, in conversation with Iñigo Gallo of IESE Business School. Their exchange provided invaluable reflections on leadership through transformation, the future of the aviation industry, and what it takes to lead with clarity and purpose in a rapidly changing world.
We look forward to continuing the conversation and driving new perspectives on leadership, innovation, and organisational excellence.
